Katie Nelson

When Renters Ask Siri or Alexa, Will She Say Your Name? “Can you hear me calling? I’m searching for a place to call home…” If AI voice search had a soundtrack, it’d be a smooth '90s groove because today’s renters aren’t just browsing, they’re vibing. They’re asking questions, speaking their truth, and expecting answers that feel personal, fast, and frictionless. AI voice search isn’t a trend; it’s an R&B slow jam that’s changing the tempo of multifamily leasing. Prospects are discovering,...

Build-to-Rent in 2025: The Top 5 Cities Leading the Charge

In a market where every dollar counts and every lease matters, multifamily operators are under pressure to justify spending, especially...